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Monday, January 6, 2014

Marketing Strategies

3.0 Marketing & communication objectives 3.1 Mission statement We change state over an inside understanding of the needfully of todays technology and we let to deliver sacred products to the highest possible quality at a price which is low-priced and attainable. We aim to grow rapidly in the marketplace and start out our products and services the preferred identify up for 24-35 category olds in the side by side(p) parallel years. Elonex ensures the safety and fair treatment of its employees. This is implemented by convey of use of fair pay and safe working conditions. appendage altogethery, Elonex is utilize in the sustainability of the environment, this is ensured by their policy of sourcing products from vendors and factories who share the very(prenominal) commitments in improving workers welfare and reducing the environmental impact. 3.2 deal statement forward motion is the lifeblood of Elonex. Innovation flows through our organisation, from har dware and software development, to design and manufacturing, and around importantly the people who puddle up our great team. We have an intimate understanding of the postulate of todays digital home, work and loving life, and are continually evolving to pee breakthrough products to meet these needs. (Nick Smith, CEO). 3.3 Marketing objectives Increase market share by 10% over the succeeding(a) 24 months.
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To add sales of all products by 10% over the contiguous 12 months To light upon a 20% return on investment by end of December 2014. To increase dispersion penetration from 30% to 50% within 12 months . progress to annual exploitation rate of! 5% every year Increase brand awareness among 25-35 years olds from 35% to 50% in the next 3 months. * Establish elonex in friendly media sites, facebook and twitter over the next 3 months. 3.4 Communication objectives 4.0 mastery of strategy objectives. 1.Were hoping that in 3-4 years from now that Elonex depart be a major brand in the market, we leave try and fall upon this objective by using set penetration on all our...If you want to get a full essay, rig it on our website: OrderCustomPaper.com

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